The lovely folks at Leica let us loose on a promo based around their users to launch their new product.
Never have I seen so many hard hats, fluorescent bulbs and bibs.
CLIENT LEICA / PRODUCTION COMPANY ENGINE CREATIVE
Director: Craig Spenceley
Producer: Maria Apps
Executive Producer: Dan Smith @ Engine Creative
Director of Photography: Brian Fawcett
Production Designer: James John Hamilton
Original Score & Sound Design: Ashley Best
Editor: Phil O'Dea @ Juxtaposed
Colourist: Dave Ludlam @ The Mill
1st AD: Patrick James Stephens
1st AC: Phil Hardy
2nd AC: Russel Torode
DIT: John Phillips
Gaffer: Nathan Matthews
Spark: David Allen
Lighting: Paul Bremner
Board Op: Patrick Murphy
Grip: Gary Hutchings
Steadicam: Mike Scott
Prop Master: Matt Marsden
Set Builders: Sam Jellyman, Tom Robinson, Oliver Bailey
Rigger: Steve Daly
Art Hand: Caleb Damanhuri
Stylist: Hayley Lawrence
MUA: Lea James
Runner: Joshua Mayers
I directed, shot and lit this bright & hairy commercial for brilliant production company Clearhead. I had pretty much heard the words 'hair product' and 'fashion look' and was already on the phone booking the Briese light.
A lovely day with a very talented crew at Loft Studios later and we had this kinetic spot cut, coloured and blow-dried to perfection.
CLIENT HAIRBURST / PRODUCTION COMPANY CLEARHEAD
I directed a little commercial for Leica to tease an upcoming product announcement.
Sometimes it’s fun to tease.
CLIENT LEICA / PRODUCTION COMPANY ENGINE CREATIVE
Director: Craig Spenceley
Producer: Maria Apps
Executive Producer: Dan Smith @ Engine Creative
Director of Photography: Brian Fawcett
Original Score & Sound Design: Ashley Best
Voice Over: Rob Ricotta
Editor: Phil O'Dea @ Juxtaposed
Colourist: Dave Ludlam @ The Mill
1st AC: Barney Coates
2nd AC: Kitt Sullivan
DIT: John Phillips
Gaffer: Nathan Matthews
Sparks: Angus Chinn & David Allen
Board Op: Patrick Murphy
Grip: Pete Muncey
Production Designer: Alannah Byrne
Art. Dept. Assistant: Brin Frost
MUA: Lea James
Runner: Terry Goldsmith
I had the pleasure of collaborating with the fabulous people at Silverfish and the Driver Youth Trust to produce a series of six films for release across their social media channels. Fronted by Eddie Izzard, the campaign talked to dyslexics young and old about the struggles they have been through during their school life and the strategies slowly coming to the forefront to make those experiences better.
CLIENT DYT / PRODUCTION COMPANY SILVERFISH
A getaway from the grind of city life, a romantic break in the countryside or a fun-filled adventure with the family. We all want something different when we go on holiday.
Our week-long busman's holiday resulted in a series of three films to support Saatchi & Saatchi's outdoor media campaign for Visit Kent.
My amazing cast and crew pulled out all the stops, travelling all over Kent in what I'll chose to call 'diverse' weather conditions to shoot these spots for the Garden of England. Particular shoutouts to Sham and Jo who braved rowing boats while wearing summer clothes in torrential winter rains!
The creators of popular mobile game Zombie Gunship and their agency Socially Powerful were looking to cutting edge 360 video technology to create a social campaign to drive engagement for their upcoming sequel.
The brief was to create the first zombie action sequence in 360 degree video. All we needed was the only 360 camera with live video feed for monitoring, some guns, a ex-nuclear Star Wars location and one unbroken shot.
Easy.
CLIENT SOCIALLY POWERFUL / PRODUCTION COMPANY CLEARHEAD
Online promo for a new augmented reality app which combines drawing and creativity with unique interactive storytelling.
The DrawyBook app enables children bring their drawings on paper to life with augmented reality. They can then bring their drawings back into the app as part of an interactive story. This online promotional film underlines the importance of family; the app is a catalyst for family time together as well as an inspiration for creativity.
CLIENT BIC®KIDS / PRODUCTION COMPANY ENGINE CREATIVE
Branded content for April Fool's day with less than 10 days to go with a weekend set build? Sure, why not.
In parallel with writing, we were hard at work pulling together a cast and crew at exceptionally short notice and turning it all around with just hours to spare.
Relaxing, it was not.
CLIENT BARCLAYCARD / PRODUCTION COMPANY ENGINE CREATIVE
The success of the #SwanseaBayMoments campaign led to us getting the band back together the following year to create three more films in sunny* Swansea Bay.
Red Dragon seemed like the fitting camera choice, ably supported by some GoPro action for sky-high shots and wet work.
* Sunshine may or may not have been real.
Port Lympne is a safari park in, of all places, Kent. They were looking for a 30-second TV commercial and longer form online promo to promote their new Treehouse Hotel accomodation.
Imagine waking up at the start of a new day in a sumptuous treehouse hotel. Opening your eyes to discover a whole new world of experiences. Re-invigorating your soul away from the stresses and strains of daily life.
The film follows the story of a young family on a getaway from the city, escaping the hum drum and waking up in the wild. It’s the story of discovering something new, something out of the ordinary. Something that changes you for the better.
Our film supported an online campaign to promote the park’s new luxury treehouse accommodation but incorporated a broad range of what the 100 acre wildlife park has to offer.
CLIENT THE ASPINALL FOUNDATION / PRODUCTION COMPANY WOOFY
To inspire prospective students and ignite their passion, our client decided to focus on a sports student who the audience could connect to.
Pitched as a commercial leaning spot for the University of Hertfordshire to emphasise the determination and drive that goes hand in hand with a career in sports. It's about how the University activates and enables the passion and resolve within their students as they seize their future. They take their part.
CLIENT UNIVERSITY OF HERTFORDSHIRE / PRODUCTION COMPANY CLEARHEAD
Ruth Tomlinson has been making jewellery since she was thirteen years old. I loved her unique pieces and the stories they create for the people who buy them so had to help tell her story. This film is a little insight into her creative process that we shot in her compact Holborn studio.
CLIENT RUTH TOMLINSON / PRODUCTION COMPANY FREELANCE
The first of the Swansea projects. A fusion of tourism and education to promote Swansea University as a destination for international students from all over the world.
We gave it a good go and managed to hit 10,000 views in the first month, which was nice.
We used to send postcards to our friends and family which recorded a time, place and emotions we were feeling on holiday. Now every time we tweet, update our Facebook or Instagram, we’re capturing moments and sharing them. We’re sending personal postcards to everyone we know. They record our thoughts, feelings and experiences.
On holiday, these moments are amplified. The moment you unzip the tent, take a deep breath and are awed by the sunrise over a bay. The wind whipping your face as you race at full speed on a bike through a dense forest.
I thought it would be nice to try and capture that across the themed films; amazing discoveries, outdoor adventure, shared experiences, culture, relaxation, food & drink.
Oh, and there was also a 30 second commercial.
CLIENT VISIT SWANSEA BAY / PRODUCTION COMPANY WOOFY
Part of a series of 7 short films for an interactive experience in Wales.
In collaboration with Chartism historical expert Les James, we produced and directed a series of 7 short films for an exhibit detailing the last trial for High Treason in the UK. It follows the story of Chartist leader John Frost who was arrested in 1839 and accused of inciting a riot in Newport. He was tried for High Treason by the Crown in 1840. Visitors to the experience are encouraged to explore the courtroom where the trial took place and piece together the story of what happened. The series of films viewable in the courtroom where the trial took place detail its events using counterpoints – ‘interviews’ with people on both sides of the argument. With both sides biased to some degree, it becomes up to the audience to decide whether justice has been done by the trial’s conclusion.
CLIENT SHIRE HALL / PRODUCTION COMPANY ENGINE CREATIVE
In 2012, I spent an entertaining day on the Top Gear track fearing for my life and camera equipment as a group of journalists joined Clarkson and The Stig in haring round the circuit in a bunch of supercars.
What's more, it's still actually online.
https://www.topgear.com/videos/behind-scenes-top-gear-speed-week
I have a small obsession with creativity being found in unusual places. A little documentary about the creative process of a man who likes to make interesting bangers.
CLIENT BROWN'S / PRODUCTION COMPANY WOOFY